Snack A Bunch is a vibrant food cart brand that has quickly made its mark with two prime locations: one within the hustle and bustle of a busy mall and the other strategically placed outside a high-traffic terminal. As a newcomer in a competitive market, their main objective was to stand out among the numerous established food carts, capturing the attention and loyalty of passersby.
To help them achieve this, I embarked on a comprehensive branding project, starting with the creation of a distinctive and memorable logo that would serve as the foundation of their brand identity. This identity was then extended across various elements, including uniforms that reflect the brand’s energetic vibe and banners and signage designed to be both inviting and visually impactful.
My work went beyond just the visual aspects. I also developed an engaging menu and packaging design that not only aligned with the brand’s aesthetic but also enhanced the overall customer experience. To build a strong online presence, I created social media designs that encapsulate the essence of Snack A Bunch, enabling them to connect effectively with their audience on digital platforms.
Additionally, I crafted a unique illustration that embodies the spirit and personality of Snack A Bunch, further setting them apart from competitors. This comprehensive approach ensured that Snack A Bunch not only stood out visually but also resonated deeply with customers, laying a strong foundation for their success in the food cart industry.